
MadAss is a creative community that goes beyond the pretence of making advertising fun and turns it into an enjoyable experience. We work with extraordinary courage, not conventional moulds. We look for the most enjoyable ways to communicate without leaving seriousness aside. For us, "strategic excellence" is a concept as disciplined as properly aligned boxes on PowerPoint, but as free as scribbles on a whiteboard. The goal is clear, but on the way to that goal there is a little colour, a little dance and a lot of intelligence.
You’re looking for an agent? Fine. But if you want to work with us, you’ve got to have strong laughter muscles!
“MadAss: More than an idea, a bit of marketing intelligence integrated with a DJ set.” “We introduced advertising and entertainment, now we hang out together!
WORKS

Lastikcim.com
We started the project by developing a social media strategy that would emphasise the brand's dynamism and customer-oriented approach. Instead of just promoting products, we prepared informative and user-friendly content on vehicle maintenance, tyre selection and safe driving.
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Wall Street English
Wall Street English is a global brand that aims to transform learning English from a process full of difficulties into a personalised and enjoyable experience. We set out to make this vision visible in the digital world and establish a warmer bond with the target audience.
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Cafferine
We redefined energy in digital. Cafferine offers a practical and powerful solution for those who want to keep up with today's fast paced life: caffeine tablets. Our task was to bring this product to the right audience, not only informing them but also making it a part of their lifestyle
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Genus Pharma
We redefined wellness in digital. Genus Pharma develops smart supplement solutions designed to meet the challenges of modern life. With products like AVM+ Plus®, Mag4 Plus®, and Defence Plus, the brand offers science-backed support for daily health and balance. Our task was to bring these solutions closer to the right audience—not only raising awareness, but also making Genus Pharma part of their everyday routine.
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